Hear What Customers Say
About Your Competitors — On Every Call.
Customers mention your competitors on calls constantly. Most organizations never hear it. Competitor Intelligence logs every mention automatically — who was named, the context, the call — so your team always knows what competitive pressure looks like from the customer's perspective.
Automatic Mention Detection
Every scored call is scanned for competitor names. When one is mentioned, the entry is logged with the call, the agent, the timestamp, and the conversational context — without any manual tagging.
Context, Not Just a Name
The log shows whether the competitor came up as a comparison ("they're offering less"), a threat ("I'm thinking of switching"), or background information. Context determines urgency.
Mention Frequency by Competitor
See which competitors are mentioned most often, and whether that frequency is trending up or down. A sudden spike usually points to a pricing change or a new promotion in the market.
Trend Over Time
Competitor mentions tracked weekly so you can see whether your positioning conversations are reducing competitive pressure or whether a particular competitor is gaining ground.
Competitor Website Monitoring
Admins can configure competitor URLs. The platform monitors those pages and surfaces pricing and offer snapshots side-by-side — so your agents can respond quickly when a competitor changes their offer.
Drill to the Call
Every mention entry links to the exact call where it occurred. Listen to the moment, understand the context, and decide whether a coaching or scripting update is warranted.
Who Benefits from Competitor Intelligence
For the Customer
When you bring up a competitor's pricing or offer, the agent already has an up-to-date, side-by-side snapshot to respond with — not a guess or an outdated comparison.
For the Agent
You get context and a direct link back to the call whenever a competitor mention needs a coaching or scripting review, instead of relying on memory of how a comparison conversation went.
For the Business
Every competitor mention across your calls is logged automatically with context, so a pricing change or new promotion in the market shows up in your mention-frequency trend before it erodes close rates.
What Competitor Intelligence Looks Like
Related
Market Intelligence From Your Own Calls
The most accurate picture of competitive pressure comes from what your customers actually say. Book a demo and see what your call data reveals about your market position.
Request a DemoAvailable on Growth and Professional plans.